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Google Killed Privacy Sandbox After 6 Years of Industry Preparation

December 27, 2025

Google officially killed Privacy Sandbox in October 2025 after 6 years of development. Topics API,[…]

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Third-Party Cookie Update 2026: Google’s Reversal

December 27, 2025

Google reversed its third-party cookie deprecation plans in April 2025, opting for a “user choice”[…]

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First-Party Data Strategy

December 25, 2025

A first-party data strategy collects customer information directly from your own channels—website, email, purchases—rather than[…]

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Browser Fingerprinting in 2026

December 27, 2025

Browser fingerprinting accuracy drops below 50% for marketing attribution due to privacy restrictions. IP addresses[…]

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Universal IDs, UID2, and Hashed Emails: The Cookie Alternatives Big Ad Tech Uses (And Why WordPress Stores Already Have Something Better)

December 24, 2025

UID2 and LiveRamp RampID solve publisher monetization—how to sell ad inventory without cookies. But WooCommerce[…]

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I Don’t Understand GTM Server-Side Tagging: The WordPress Store Owner Plain English Guide

December 23, 2025

GTM server-side tagging moves tracking from browsers to servers, bypassing ad blockers and Safari’s 7-day[…]

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Server-Side Tracking for WordPress Without Leaving WordPress: Why Plugin-Based Beats Container-Based

December 27, 2025

Plugin-based server-side tracking runs entirely within WordPress—no Google Cloud, no Docker containers, no GTM expertise[…]

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Server-Side Tracking in 15 Minutes: The No-Code WordPress Setup That Actually Works

December 23, 2025

Traditional GTM server-side setup takes 50-120 hours. WordPress-native solutions achieve the same server-side tracking benefits[…]

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I Watched 10 GTM Server-Side Tutorials and Still Don’t Get It: You’re Not Alone

December 23, 2025

GTM server-side tutorials assume you already know containers, clients, triggers, and data layers. They’re made[…]

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Is Server-Side Tracking Worth It for Small WooCommerce Stores? (Honest Cost-Benefit Analysis)

December 23, 2025

Server-side tracking recovers 30-40% of conversions lost to ad blockers (31.5% of users globally) and[…]

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